This emerging Groupon competitor fetches local deals and discounts and delivers them to your inbox. The rounded corners communicate the friendly, approachable nature of the business and the peeling back on the R signifies the “claim now” technique of having users click in to a deal to see the full details of the possible savings. The little tag is a nod to the parent brand FetchRev which uses dog iconography, but is also suggestive of an ID tag that the dog might wear.